SOCIAL MEDIA MANAGER
ABOUT THE ROLE
We’re looking for a Social Media & Content Manager who takes full ownership of TRIBE 99’s social media presence and content execution.
This role is responsible for planning, creating, managing, and optimizing content across Instagram and TikTok while helping drive awareness, engagement, registrations, and brand growth. The ideal candidate is equal parts strategist and executor, someone who can think creatively, move quickly, operate independently, and consistently deliver high-quality work.
This role requires a strong understanding of dance team culture, an eye for visual design.
This is not a role for someone who simply schedules posts. We are looking for a proactive self-starter who takes ownership, solves problems, and contributes ideas that help TRIBE 99 continue to lead the dance team industry.
The ideal candidate is organized, detail-oriented, and accountable. You think ahead, adapt quickly, and deliver work that meets a high standard of excellence.
This is a part-time, remote contract position with occasional travel to TRIBE 99 events.
What success looks like
After 6 months with TRIBE 99, a successful Social Media & Content Manager will:
Proactively deliver high-quality, on-brand content across Instagram and TikTok that reflects the energy, professionalism, and mission of TRIBE 99.
Grow audience engagement, reach, and community interaction across key social media platforms.
Increase awareness and registrations for TRIBE 99 programs, including THE DANCE COMBINE, REGIONAL COMBINES, OFFSEASON and CHOREO-CONNECT
Maintain organized, proactive content calendars that support business priorities, launches, sponsorship commitments, and event promotions.
Build strong relationships with leadership, faculty, choreographers, and event staff to identify and create compelling content opportunities.
Serve as a trusted voice of the brand by engaging with our community through comments, direct messages, and user-generated content.
Bring forward new ideas, trends, and recommendations that help TRIBE 99 stay at the forefront of the dance team industry.
Operate with a high level of ownership, accountability, and independence while consistently meeting deadlines and delivering measurable results.
POsition responsibilities
social media strategy & management
Own and execute TRIBE 99’s social media strategy across Instagram and TikTok.
Grow TRIBE 99’s digital presence across multiple audience segments through intentional, platform-specific content.
Develop and maintain content calendars that support business objectives, event launches, audience engagement, and sponsorship commitments.
Monitor social media performance and provide weekly analytics reporting, insights, and recommendations.
Evaluate content performance and optimize future content based on engagement, reach, conversion, and audience behavior.
Stay current on platform updates, digital trends, audience behavior, and competitor activity.
Content Creation & execution
Create engaging social content including reels, TikToks, graphics, stories, captions, and other digital assets.
Develop compelling content that brings the excitement, energy, and impact of the TRIBE 99 programs to life.
Create content that supports key business initiatives including:
THE DANCE COMBINE
REGIONAL COMBINES
OFFSEASON
CHOREO-CONNECT Agency
Coordinate with the Marketing Manager, Graphic Designer, and Video Editor to execute monthly content goals.
Identify when additional creative resources are needed and coordinate execution within approved scope and budget.
community engagement & relationship management
Serve as the primary point of contact across TRIBE 99 social media platforms.
Respond to comments, direct messages, tagged content, and community interactions in a timely and professional manner.
Build strong working relationships with leadership, faculty, choreographers, and event staff to gather content and develop impactful messaging.
Address customer inquiries, concerns, and feedback with professionalism and care.
Maintain a positive, engaging, and consistent brand presence online.
INDUSTRY LEADER & INNOVATION
Stay informed on trends and developments within the dance team industry.
Monitor social media trends and emerging opportunities to improve content performance.
Provide recommendations that support social media growth, partnership opportunities, sponsorship execution, and overall brand visibility.
Help ensure TRIBE 99 remains an industry leader in content, community engagement, and digital presence.
OWNERSHIP & ACCOUNTABILITY
Take full ownership of social media execution, quality, consistency, and performance.
Operate independently with minimal day-to-day oversight.
Consistently meet deadlines and deliver high-quality work in a fast-paced environment.
Collaborate effectively across departments while maintaining accountability for results.
Comply with all legal, insurance, health, and safety requirements
POSITION INFORMATION
Position: Social Media Manager
Role-Type: Part-Time Contract Position | Remote with Travel
Reports to: Marketing Manager
Proposed Start Date: ASAP
Application Window: NOW OPEN
Finalists may be asked to complete a short role-aligned task or case study
COMPENSATION
This is a contract, deliverables-based role. Compensation will be structured as a monthly stipend aligned with an agreed-upon scope of work, with expectations tied to consistent execution, quality, and overall performance.
Payment is tied to agreed-upon deliverables and maintaining a high standard of content across platforms, rather than hours worked. Scope and compensation may be reviewed and adjusted over time based on performance and business needs.
Additional stipends may be provided for travel and on-site support at TRIBE 99 events, depending on role responsibilities and event needs.
QUALIFICATIONS
REQUIRED
Industry & Social Media Experience
Knowledge of and/or experience in the dance team industry.
3+ years of hands-on experience managing B2C social media channels and executing content strategies that drive engagement, audience growth, and brand awareness.
Proven experience managing social media platforms, content calendars, and strategic marketing plans with measurable results.
Strong understanding of Instagram, TikTok, and emerging social media trends, including best practices for platform-specific content creation.
Skills & Competencies
Creative problem solver who can develop social media solutions that support event registrations, audience engagement, sponsorship fulfillment, and business goals.
Strong written and verbal communication skills.
Excellent time management and organizational skills.
Ability to manage multiple projects, priorities, and deadlines simultaneously.
Demonstrated ability to work independently and take ownership of outcomes.
Strong attention to detail and commitment to delivering high-quality work.
Position Requirements
Must be 18 years of age or older.
Must live in and be authorized to work in the United States.
Must obtain an independent business license and work as an independent contractor.
Ability to travel for TRIBE 99 events, including occasional evenings, weekends, and non-traditional hours during peak event periods.
PREFERRED
Bachelor’s degree in Marketing, Communications, Journalism, Graphic Design, or a related field (or equivalent professional experience).
Experience working within dance, athletics, sports, events, or entertainment.
Strong proficiency in Google Workspace (Docs, Sheets, Calendar, Gmail, Drive).
Bonus points if you have experience with these or similar tools:
Later
Loomly or Hootsuite
The Meta Business Suite
Asana
Adobe Photoshop and Premiere Pro
CapCut
Canva
HOW TO APPLY
Please prepare the following items prior to submitting your application for consideration:
RESUME
Please include relevant work experience as well as information regarding your training & background.
PDF, 1 Page
Please save as "FIRST NAME LAST NAME_SM APPLICANT2026"
REFERENCES
Please include three (3) professional references, preferably current or former employers/clients. Name, Title, Company, Phone Number, Email Address, and Relationship will be requested.
SOCIAL CHANNELS & PORTFOLIOS
Social Channels:
Instagram Profile Link
TikTok Profile Link
Optional: Website or additional links
Work Samples: Please compile examples of relevant work you’ve created that demonstrates your ability to create and manage social content that is relevant to the TRIBE 99 brand. This may include:
Short-form Video Content
Social Media Posts or Graphics
Captions
Campaign Planning
INTRO VIDEO
Max Time 2:30, Youtube, Dropbox or Google Drive Link Only
Intro: Introduce yourself and briefly share your background, including any experience in social media, content creation, and the dance or dance team industry (if applicable).
Relevant Job Skills: Share a specific example of a social media content or campaign you personally planned and executed. We are looking for ownership; not just participation.
What was your role?
How did you approach planning and execution?
What results did it drive? (engagement, growth, conversions, etc.)?
How did you adjust if something wasn’t working
Content Creation & Brand Eye: Tell us how you approach creating high-quality content.
What makes content “good” in your opinion?
How do you ensure it aligns with brand identity?
What tools or platforms do you use to create and edit content?
Interest in TRIBE 99: Tell us what excites you most about this role at TRIBE 99 + why you believe you’re uniquely suited for it.
We value clarity and direct communication.
written questions
How would you plan one week of content for a brand like TRIBE 99?
If content is not ready and a deadline is approaching, what steps do you take?
submission requirement
Any application with missing or inaccessible links will not be considered.